Digital Print Management

What is process automation?

In this post I wanted to get to the heart of document management. I talk about the benefits of paper, print and digital and, how it impacts our lives. We continue to generate so much information daily and organisations are deluged with information from...Read More

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September 21, 2015 Caroline

What to look out for with e-billing

As you are aware, I am a big advocate of offering the customer the option of choosing how they receive their bills in paper or electronic format. Ask anyone in business what their biggest headache is and the answer usually is getting paid on...Read More

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September 7, 2015 Caroline

How to make print and digital work together

In my last post I looked at how print acts as gateway for people to interact with printed content digitally and for any type of marketing to be successful print needs to be integrated with technology to be successful. By having print and an online...Read More

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August 24, 2015 Caroline

Print or digital? Do we really need to make a choice?

The future of print marketing in a digital world

Whilst holidaying in Spain I couldn’t help but notice what seemed to be a resurgence in books and newspapers. There were tablets and kindles in use but inwardly I thought umm not all bad news for print. The world today is defined by how...Read More

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August 10, 2015 Caroline

How to drive your customer relationships using mail and email

Last year I wrote about the impact of digital on mail and email. Whilst there maybe a genuine perception that print is on the decline the Royal Mail report found otherwise. Print and email working in collaboration and using cross media marketing, (also referred...Read More

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July 27, 2015 Caroline

How to save costs with multi channel services

The sole purpose of offering multi channel services is to provide customers with options for how they would like to be communicated with whether it is a bill, statement, customer letter or being given a means by which they can make a complaint. These...Read More

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July 13, 2015 Caroline

The changing face of transpromo

I’ve been in the transactional print and mailing industry for (shoosh) 25 years and there have been many changes in that time. When I first started, all transactional programming was done using cobol, (a computer programming language) large mainframes existed in datacentres and data...Read More

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June 29, 2015 Caroline

Keep Me Posted – why multichannel works best

Making print and electronic work together offers a powerful way to deliver communications in the digital and physical world. I’ve always believed that the customer should have the choice in whether they receive a paper or digital copy, of any type of information. Offering...Read More

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June 15, 2015 Caroline

Why you need a print management strategy

Having recently attended a great seminar on the future of print management and mobile printing I wanted to share some of the insights I learn’t. Many strive toward the paperless office, and for some it is a utopian ideal. But documents still drive many...Read More

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June 1, 2015 Caroline

5 benefits of print management companies

Continuing my theme on outsourcing I thought I’d delve into why organisations can really come out on top when they choose to work with a print management company. What is print management? And, what can a print management company do for you? In essence...Read More

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May 18, 2015 Caroline